Top 10 Sustainable Fashion Startups in India
Top 10 Sustainable Fashion Startups in India
As the global conversation around climate change and ethical consumerism gains momentum, India is emerging as a significant player in the sustainable fashion arena. Numerous startups are leading the charge, innovating with eco-friendly materials, ethical production practices, and zero-waste initiatives. Here are the top 10 sustainable fashion startups in India making waves in this transformative industry.
1. No Nasties
| Attribute | Details |
|---|---|
| Founder | Apurva Kothari |
| Founded | 2011 |
| Location | Goa |
| Website | No Nasties |
| Specialty | 100% organic and fair trade clothing |
| Products | Men’s and women’s apparel |
| Sustainability Practices | Organic farming, fair trade manufacturing, eco-friendly packaging |
No Nasties
Founded: 2011
Location: Goa
No Nasties is a pioneer in the Indian sustainable fashion space, known for its 100% organic and fair trade clothing. The brand ensures every step of the production process, from farming to manufacturing, adheres to stringent environmental and ethical standards. Their designs are contemporary, catering to both men and women, and they have a robust online presence.
2. Doodlage
| Attribute | Details |
|---|---|
| Founder | Kriti Tula |
| Founded | 2012 |
| Location | New Delhi |
| Website | Doodlage |
| Specialty | Upcycling factory waste, recycling post-consumer waste |
| Products | Apparel and accessories |
| Sustainability Practices | Upcycling, recycling, sustainable packaging |
Doodlage
Founded: 2012
Location: New Delhi
Doodlage focuses on upcycling factory waste and recycling post-consumer waste into stylish, modern apparel. By blending creativity with sustainability, Doodlage produces limited-edition collections that are unique and eco-friendly. Their commitment extends to packaging, using recycled materials and minimalistic designs.
3. Nicobar
| Attribute | Details |
|---|---|
| Founders | Simran Lal, Raamesh Menon |
| Founded | 2016 |
| Location | Mumbai |
| Website | Nicobar |
| Specialty | Contemporary clothing, homeware, and accessories |
| Products | Apparel, homeware, accessories |
| Sustainability Practices | Use of organic cotton, bamboo, recycled polyester |
Nicobar
Founded: 2016
Location: Mumbai
Nicobar blends contemporary aesthetics with traditional Indian craftsmanship, offering apparel, homeware, and accessories. The brand prioritizes sustainable materials like organic cotton, bamboo, and recycled polyester, ensuring minimal environmental impact. Nicobar’s timeless designs emphasize versatility and durability.
4. Rimagined
| Attribute | Details |
|---|---|
| Founder | Aditi Jhunjhunwala Patwardhan |
| Founded | 2016 |
| Location | Bangalorhttps://businessmax.in/tag/bengaluru/e |
| Website | Rimagined |
| Specialty | Upcycling discarded textiles and waste materials |
| Products | Clothing, accessories, home decor |
| Sustainability Practices | Upcycling, promoting a circular economy |
Rimagined
Founded: 2016
Location: Bangalore
Rimagined stands out with its focus on upcycling discarded textiles and other waste materials into fashionable products. Their range includes clothing, accessories, and home decor, all crafted by skilled artisans. By transforming waste into value, Rimagined promotes a circular economy and sustainable living.
5. Ka Sha
| Attribute | Details |
|---|---|
| Founder | Karishma Shahani Khan |
| Founded | 2012 |
| Location | Pune |
| Website | Ka Sha |
| Specialty | Handcrafted sustainable clothing |
| Products | Apparel |
| Sustainability Practices | Natural dyes, organic fabrics, support for artisans |
Ka Sha
Founded: 2012
Location: Pune
Ka Sha celebrates India’s rich textile heritage through its sustainable and ethically produced clothing line. The brand emphasizes handcrafting, using techniques like tie-dye, block printing, and embroidery. Ka Sha’s commitment to sustainability includes using natural dyes, organic fabrics, and supporting local artisans.
6. The Summer House
| Attribute | Details |
|---|---|
| Founders | Rekha Datla, Sahil Bagga |
| Founded | 2014 |
| Location | Bangalore |
| Website | The Summer House |
| Specialty | Ethical fashion with sustainable fabrics |
| Products | Apparel, homeware |
| Sustainability Practices | Organic cotton, linen, ethical labor practices |
The Summer House
Founded: 2014
Location: Bangalore
The Summer House is dedicated to creating fashion that respects both people and the planet. Their collections are made from organic cotton, linen, and other sustainable fabrics. The brand ensures transparency in its supply chain and maintains ethical labor practices, producing timeless, high-quality garments.
7. Brown Boy
| Attribute | Details |
|---|---|
| Founder | Prateek Tiwari |
| Founded | 2012 |
| Location | Kolkata |
| Website | Brown Boy |
| Specialty | Organic and fair trade clothing |
| Products | Men’s and women’s apparel |
| Sustainability Practices | Certified organic cotton, PETA-approved vegan |
Brown Boy
Founded: 2012
Location: Kolkata
Brown Boy offers a range of organic and fair trade clothing for men and women, with a focus on minimalist, versatile designs. The brand uses certified organic cotton and promotes slow fashion, encouraging consumers to buy less but better. Brown Boy is also a PETA-approved vegan brand.
8. Chindi
| Attribute | Details |
|---|---|
| Founder | Karishma Bajaj |
| Founded | 2017 |
| Location | Mumbai |
| Website | Chindi |
| Specialty | Upcycling textile waste |
| Products | Clothing, accessories, home decor |
| Sustainability Practices | Collaboration with designers and artisans, reducing textile waste |
Chindi
Founded: 2017
Location: Mumbai
Chindi takes a unique approach by transforming textile waste into stylish and functional products. The brand collaborates with designers and artisans to create clothing, accessories, and home decor items from discarded fabric scraps. Chindi’s mission is to reduce textile waste and promote sustainable consumption.
9. Maati by Neha Kabra
| Attribute | Details |
|---|---|
| Founder | Neha Kabra |
| Founded | 2017 |
| Location | Udaipur |
| Website | Maati |
| Specialty | Slow fashion with seasonless collections |
| Products | Apparel |
| Sustainability Practices | Natural fabrics and dyes, ethical production |
Maati by Neha Kabra
Founded: 2017
Location: Udaipur
Maati by Neha Kabra focuses on slow fashion, creating seasonless collections that are both stylish and sustainable. The brand uses natural fabrics and dyes, handcrafting each piece with care. Maati also emphasizes ethical production, working closely with local artisans to preserve traditional skills.
10. Upasana
| Attribute | Details |
|---|---|
| Founder | Uma Prajapati |
| Founded | 1997 |
| Location | Auroville |
| Website | Upasana |
| Specialty | Integrating social responsibility and sustainability |
| Products | Clothing, accessories |
| Sustainability Practices | Organic farming, waste reduction, community development |
Upasana
Founded: 1997
Location: Auroville
Upasana has been a trailblazer in the sustainable fashion industry for over two decades. The brand integrates social responsibility with environmental sustainability, working on various projects that support organic farming, waste reduction, and community development. Upasana’s clothing and accessories reflect a deep respect for nature and human dignity
Conclusion
These ten startups exemplify the innovative spirit and commitment to sustainability that is transforming India’s fashion industry. By prioritizing eco-friendly materials, ethical production practices, and community engagement, they are setting new standards for fashion that respects both people and the planet. As consumers become increasingly conscious of their choices, these startups are poised to lead the way in a more sustainable and responsible fashion future.
These tables provide a detailed overview of each startup, showcasing their unique contributions to the sustainable fashion movement in India.
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